What is the starting economy?The starting economy has three characteristics:Ignite the heat of consumption and promote industrial innovation and upgrading ... As a new economic form, the "first-round economy" has recently become the focus of hot discussion in the market.
The first-time economy began with the "first store economy": in 2015, Shanghai took the lead in proposing to seize the first store economy. In July, 2024, the Decision of the Third Plenary Session of the Twentieth Central Committee made a systematic arrangement for "building a unified national market", which specifically mentioned "actively promoting the initial economy".However, the starting economy emphasizes the whole process of chain development, which not only brings short-term effects such as new product release activities and brand display to the city, but more importantly, it forms an industrial ecosystem around new products, new formats, new models, and the gathering of first stores and headquarters, and gradually builds a complete system network of new product research and development, release, display, promotion and sales.Stimulate consumption potential: by providing colorful new products and services, the first-time economy can stimulate consumers' desire to buy and expand consumer demand.
Debut: First-time economy emphasizes "first time", including the first release and display of new products, technologies, services, formats and models.Enhance brand image: enterprises can quickly establish and enhance brand image and enhance market competitiveness through initial activities.
Strategy guide
Strategy guide 12-14
Strategy guide